Family Business

A no-nonsense book about the system, success, and the trap of work.

“Money is a kind of poetry,” wrote Wallace Stevens. For Jorge Luis Borges, currency was a repertoire of possible futures—a metaphor. For Álvaro Campos, it’s a bridge between the world of ideas and the materiality of labor. A figure that lets us question promises of wealth and progress through the lens of routine and repetition—something akin to cultivating an art.

While reflections like these are often reserved for academic or intellectual circles, Family Business offers a different perspective: one shaped by the speed and brevity of commercial transactions, and a critical reading of our world through the lens of desire and consumer frustration.

Structured like a workday—morning, lunch, afternoon, and evening—the book leads us through four dimensions of a life devoted to diligence and effort. Surprising and thought-provoking in equal measure, Family Business unfolds in restless, dynamic fragments that continue weaving their threads long after the final page.